Product & brand visuals

50 product photos in 4 days.
$1,900. No shoot required

Studio-quality packshots, on-model fashion, and short-form video ads for Canadian DTC brands — from $20 CAD per photo, or $1,900 for a full catalog + video Starter Pack. Same-day quote, 4-day delivery.

Built for e-commerce catalogues Days, not weeks Consistent every frame
AI fashion photography — two models in leather outerwear, e-commerce editorial visual by Shotless Canada
AI-generated on-model e-commerce visual — sculptural blue-grey outfit in a desert setting
AI product photography example — windswept on-model beauty portrait, e-commerce visual by Shotless Canada
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01 Services

What we produce

Product visuals

Clean packshots, lifestyle scenes and catalogue imagery — consistent across every SKU, ready to publish.

Primary focus — e-commerce

Fashion / on-model

Clothing and accessories styled on virtual models across diverse looks and settings — no casting, no studio, no travel.

Apparel & accessories

AI Video Ads & Motion

Short-form hero loops, UGC-style ad creatives, motion product videos and brand films — for Meta, TikTok, YouTube Shorts and your landing pages. 6s, 15s and 30s formats from the same source assets.

Video ads · TikTok · Meta · YouTube

02 The proof

One product · Endless variations

Send us a single reference. We return a full set of angles, backdrops and contexts — visually consistent, on-brand, every time.

Source reference for AI product photography — two models in leather outerwear, urban e-commerce editorial
Your single source image
AI e-commerce visual variation — full-length on-model leather look, consistent talent Campaign hero
AI fashion photography variation — same shoot, different angle, on-model leather e-commerce visual Full-length
AI e-commerce visual variation — editorial leather look in a fresh urban context Editorial

03 Selected work

A look inside the studio

A mix of stills and motion from recent AI productions — fashion, beauty and ad creative.

AI e-commerce lifestyle visual — couple beside a car at a desert gas station, by Shotless Canada
Beauty reel · motion
AI fashion photography — couple beside a vintage car in a desert landscape, e-commerce editorial
Fashion reel · motion
AI product photography — black-and-white e-commerce editorial of a model on a vintage car
AI on-model e-commerce visual — couple in leather outerwear, urban fashion editorial

04 Pricing

Transparent per unit · Or one bundle and save

Pay only for what you need — per-photo and per-video pricing below. Or take the Brand Starter Pack and save 14%

Production unit Starting at

Hero still — packshot / lifestyle

Single product on background of your choice

$20

On-model fashion shot

AI model wearing your product, any location

$40

Short video ad — 6 sec

Hero loop · quick motion product clip

$120

Short video ad — 15 sec

Story · Reel · TikTok ad creative

$200

Short video ad — 30 sec

Multi-scene narrative, voiceover-ready

$320

Final price depends on complexity, brand assets and turnaround. Send a brief — quote back the same day.

⚡ Most brands start here

Brand Starter Pack

$1,900

À la carte: $2,200  ·  Save $300 (14%)

  • 50 hero stills across 4 scene contexts (white packshot · marble · lifestyle · campaign)
  • 6 video ads, 15 sec — Meta · TikTok · YouTube
  • All 3 aspect ratios (9:16 · 1:1 · 16:9) included
  • Brand-consistent across stills and motion
  • 2 rounds of revisions included
  • 4-day end-to-end turnaround
Brief this pack

Bigger catalogues? Monthly retainers and studio partnerships for 100+ SKUs / month — quoted custom. Get a quote →

Working with ecommerce brands across Toronto, Vancouver, Montreal, Calgary, Ottawa, Edmonton, Mississauga, Hamilton, Quebec City and across Canada — text-first, fully remote, async by default.

05 Sample workflow

What a typical project costs

Here's a sample engagement for an indie Toronto skincare brand — 17 SKUs, full Q4 catalogue refresh + ad creatives. Numbers reflect real Toronto studio quotes and our actual production pipeline.

The brief

  • Indie Toronto skincare brand, 17 SKUs (serums, oils, cleansers)
  • Q4 catalogue refresh: 50 hero stills with 4 background variants each
  • 6 short-form video ads in 9:16, 1:1 and 16:9 for Meta, TikTok, YouTube Shorts
  • Brand-consistent across stills and motion

Traditional Toronto studio

$5,200 – $7,400

3 – 4 weeks

  • Stills50 in one location
  • Video adsSeparate $3–5K shoot
  • Variants1 background
  • RevisionsLimited, billed extra
  • Lead time1 week to schedule

Shotless — Brand Starter Pack

$1,900

4 days end to end

  • Stills50 hero shots
  • Video ads6 ads, 3 aspect ratios — included
  • Scene contexts4 per SKU (white · marble · lifestyle · campaign)
  • Revisions2 rounds included
  • Lead timeBrief in, drafts out next day

Numbers are an honest projection — Shotless is a new studio and this is what a typical first project looks like. Ongoing catalogue retainers are tiered separately.

Brief a similar project

06 Frequently asked

AI product photography — what brands ask before they start

Short answers to the questions Canadian ecommerce brands ask us most often

What is AI product photography?

AI product photography uses generative AI models to create studio-quality images of your products — packshots, on-model shots, lifestyle scenes — without booking a physical studio, hiring models or shipping inventory. You send a reference image; we return a finished, on-brand visual set in days.

How much does AI product photography cost in Canada?

AI product photography from Shotless starts at $20 CAD per hero still, $40 per on-model fashion shot, and $120 per 6-second video ad. Our Brand Starter Pack is $1,900 CAD for 50 photos + 6 video ads with a 4-day turnaround — a 64–74% saving versus $5,200–$7,400 typically charged by traditional Toronto studios for the same scope. Custom quotes returned same-day via email at hello@shotless.ca.

Won't the photos look fake or AI-generated?

Every project starts with a brand-aesthetic study — we look at your existing website, Instagram, and packaging to match your visual language exactly, not impose a generic AI look. Our prompts run 1,000–2,000 words per shot with locked product descriptions and brand-consistent lighting/staging. Every asset is reviewed by a human before ship. For proof, see our spec-work portfolio on Instagram @shotless.ca — most viewers can't tell our work from studio photography.

How long does it take to receive finished visuals?

Days, not weeks. A small batch of product variations is typically delivered in 2–5 business days. Larger catalogues and on-model fashion sets ship in 1–2 weeks. Rush turnaround is available on paid retainers.

Do you work with brands outside Toronto?

Yes — we're based in Toronto and serve ecommerce brands across all of Canada including Vancouver, Montreal, Calgary, Edmonton, Ottawa, Mississauga, Hamilton, Quebec City and beyond. Everything runs async over text and email; no calls, no scheduling, no travel.

Can you create AI fashion photography on virtual models?

Yes. Clothing, accessories and lifestyle apparel are styled on AI-generated virtual models across diverse looks, settings and demographics — without casting, studio rentals or travel. You get a consistent talent across a full lookbook.

How is Shotless different from a traditional photo studio?

Traditional studios need product samples, model casting, location booking and a shoot day — typically 3–6 weeks and several thousand dollars per shoot day. Shotless skips all of that. You don't ship product, we don't book a studio, and the same source asset can be re-staged across angles, contexts and seasons indefinitely.

Can you produce video ads and motion creatives from product images?

Yes — short-form hero loops, ad creatives for Meta, TikTok and YouTube, and motion versions of your hero packshots. Built from the same source assets so the brand world stays consistent across stills and motion.

How much do AI video ads cost in Canada?

Like our photography work, video ad creatives are quoted per project — there are no fixed packages. A single 6–15s ad creative typically costs less than a single shoot day at a Toronto production studio, and monthly retainers include a fixed volume of video creatives every month. Send a brief and we'll quote within a day.

What video formats and lengths do you produce?

We produce 6s, 15s and 30s short-form videos optimized for Meta (Reels, Stories, Feed), TikTok, YouTube Shorts and ecommerce landing pages. Aspect ratios cover 9:16 vertical for short-form, 1:1 square for feed, and 16:9 horizontal for YouTube and website hero loops — all delivered in MP4 with platform-specific encoding.

Can you create UGC-style ads with virtual creators?

Yes. We generate UGC-style ad creatives with AI virtual creators — handheld feel, voiceover, captions, B-roll product cutaways — without contracting human UGC creators. You get the conversion lift of UGC creative without the casting, briefing and royalty overhead, and the creator can stay consistent across an entire ad campaign.

How do I start a project with Shotless?

Email hello@shotless.ca or message us on WhatsApp with your products, the look you want and a rough volume. We reply with a tailored quote, usually the same day. Text-first and fully async — no calls, no scheduling.

07 Contact

Let's make something

We work text-first and fully async — no calls, no scheduling. Send us your products and the look you want, and we'll take it from there.

What do you need? (optional — check any that apply)
Message us on WhatsApp

Text-based & async is perfectly fine — write whenever it suits you